How Does Exposure to Organic Food Products Affect Consumer Responses? Exploring the Moderating Role of Consumer Impulsiveness

Li, Huaiyu ORCID: 0000-0002-2232-5354 (2025) How Does Exposure to Organic Food Products Affect Consumer Responses? Exploring the Moderating Role of Consumer Impulsiveness. PhD thesis, University of Sheffield.

Metadata

Supervisors: McLeay, Fraser and Olya, Hesam
Keywords: Regulatory focus, regulatory focus priming, organic food consumption, green consumption, consumer impulsiveness, ad preferences
Awarding institution: University of Sheffield
Academic Units: The University of Sheffield > Faculty of Social Sciences (Sheffield)
The University of Sheffield > Faculty of Social Sciences (Sheffield) > Management School (Sheffield)
Depositing User: Mr Huaiyu Li
Date Deposited: 09 Jul 2025 10:38
Last Modified: 09 Jul 2025 10:38
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