Shah, Zahra ORCID: https://orcid.org/0000-0003-4155-6518
(2020)
Celebrity Endorsement Effectiveness, Perception, Attitude and Behavioural Intentions of Consumers:
A Cross-cultural Study.
PhD thesis, University of Sheffield.
Metadata
Awarding institution: | University of Sheffield |
---|---|
Academic Units: | The University of Sheffield > Faculty of Social Sciences (Sheffield) > Management School (Sheffield) |
Identification Number/EthosID (e.g. uk.bl.ethos.123456): | uk.bl.ethos.829708 |
Depositing User: | Miss Zahra Shah |
Date Deposited: | 23 Apr 2021 12:25 |
Last Modified: | 01 Jun 2022 09:53 |
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