Antecedents and Consequences of Ethically-based Export marketing Strategy

Rana, Aditi (2019) Antecedents and Consequences of Ethically-based Export marketing Strategy. PhD thesis, University of Leeds.

Abstract

Metadata

Supervisors: Palihawadana, Dayananda and Leonidou, Leonidas and Leonidou, Constantinos
Keywords: Ethical marketing, export marketing strategy, export performance, exporting.
Awarding institution: University of Leeds
Academic Units: The University of Leeds > Leeds University Business School
Depositing User: Mrs Aditi Rana
Date Deposited: 05 Nov 2019 10:24
Last Modified: 05 Nov 2019 10:24

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